Both of these tools offer similar features that let you discover valuable keywords: Here are some resources to help you perform keyword research like a pro: This is the first thing Google sees—even before the content of your page. Plus, make sure to have at least 100 words on each URL (minimum – the more the better). All Rights Reserved. SEO Mini-Course: Lock down your 2020 SEO strategy. What you’ll find in most keyword research tools represents an estimate of the monthly search volume—i.e. Link monitoring tools will crawl the internet looking for links to your site and let you know whenever there’s a new link (or a change on existing links). In general, try to include your keyword closer to the beginning of the sentence and keep the entire title under 52 characters. Approach #2: Find broken inbound links to your competitors. 8,702 companies use ClickMinded to massively increase traffic and sales from search engines. DoD Checklist for Reviewing Subcontracting Plans (Sept 2019) √ if “No” Item Elements of a Subcontracting Plan Instructions / Notes 1 . Receive ComicList: Shipping This Week (plain text), The Master List of Comic Book & Trading Card Stores, ComicList: New Comic Book Releases List for 11/11/2020, ComicList: New Comic Book Releases List for 11/18/2020 (2 Weeks Out), ComicList: New Comic Book Releases List for 11/04//2020, Reminder to our highly appreciated ComicList readers, ComicList: BOOM! There’s a chance that they may have had content on the site that isn’t at all relevant to what your topic is today. Long-tail keywords are the opposite of head terms, they: It’s hard to tell what someone searching for the keyword “backpack” is looking for—it might be anything from the picture of a backpack to a backpackers’ hostel. Synonyms are great, and using natural language that’s influenced by keyword research (rather than just pure keywords) is highly encouraged. …and come up with something better. From a technical SEO standpoint, it’s a good idea to fix these URLs. On the other hand, someone searching for “best carry on backpack 2018” is definitely in a consideration/buying mindset. Meta keywords are dead and will do nothing for you other than waste your time. You can use Chartable’s charts to find podcasts in your industry. Does this mean guest blogging doesn’t work anymore? Or did someone else use your domain previously, and then let it expire? ProTip: a single page can rank for hundreds of different keywords, so a page on your site could rank for both head terms and long-tail keywords. Checklists templates,useful to do list tips and task management,moving checklists,travel checklist,housekeeping checklist, baby college,auto,financial checklist and more. A lot of people are too afraid or ashamed to ask—get over that and just ask! Here are some resources to help you optimize your title tags: If more people click on your page vs other websites in the search engine results page, it gives Google an indication that your page might be a better answer to people’s questions than those other sites. Here’s a great guide on how to appear on podcasts: Help a Reporter Out (HARO) is a daily newsletter that will send you requests from reporters, authors, and publishers who want to write stories. Some best practices to optimize the readability of your site include: For example, we followed these guidelines for our email marketing strategy guide: And received great feedback from our readers: Here are some resources to help you write better content: Search engines “see” images by reading the ALT tag and looking at file names, among other factors. Often times (not always!) You can see how we did that for our on-page optimization tutorial, which we’re optimizing for the term “on-page seo”. Here’s a link we got from a brand mention on the ConversionXL blog. Start with doing a search for all your current existing unlinked mentions using a tool like ahrefs and reach out to all of those. It integrates seamlessly with LinkedIn. If you didn’t do this, you might be tempted to dismiss some keywords with lower search volumes if you don’t realize that they are more likely to convert visitors into customers. Instead of having to pass through, it’s better to just do this in one step: Use Screaming Frog’s redirect chain report to find these: Here are some resources to help you fix bad redirects: As an increasing amount of web traffic comes from mobile devices, having a site that is not responsive to different screen sizes and shapes will negatively impact usability, especially for local searches. ProTip: if you have already guest posted on other sites, send over examples along with your pitch to build some credibility. people who land on your page from search engines and leave your site without engaging) can send a negative signal to search engine. Use 301 redirects, canonical tags or use Google Search Console to fix any duplicate content that might be indexing and penalizing your site. These are the tools I like for link monitoring: For reputation management reasons, not only do you want to make sure no one else gets your account name, but you can often own all the results on the first page of a search for your brand if you’re a new website or company. The SEO value of the redirected page is not passed to the new destination. Here are some tools you can use to make your site faster: An XML sitemap helps search engines understand the structure of your site and find all the pages that you want to be indexed. Keyword research is the process of discovering keyword opportunities that can generate massive traffic and sales for your business. Here’s a helpful article on how to optimize your URLs: Title tags are still one of the most powerful important elements of on-page SEO. Use Screaming Frog to crawl your site and find 302 redirects: Replace (almost all) 302 redirects with 301 redirects. The course includes a final exam. Each tool has its own way of calculating this—so stick to one tool when comparing difficulty between keywords. Did you buy your domain from someone else? For SEO, you’ll be able to track things like: Plus, you can connect Google Search Console to Google Analytics and perform analysis that mixes both data sources. If it makes sense, you can reach out to them and ask them to add a link to your site. If you use WordPress, you can edit your easily edit your page title with the Yoast SEO plugin. For years, SEOs relied on Google’s Keyword Planner to perform keyword research—it was the tool I recommended for years. Check out this link we got from Advanced Web Ranking on a page about the best resources to learn SEO. Here are great resources to help you deal with duplicate content. PLEASE NOTE- Not all of these titles will actually arrive in all stores. Approach #3: Find broken outbound links on authoritative sites in your niche. In my experience, this is one of the easiest ways to get links to your site. Sidenote: we are very open about the fact that certifications don’t mean that someone is good at SEO (or digital marketing)—but some people still want them for various reasons, so we offer them. Screaming Frog is my favorite tool to find these: Once you’ve identified the URLs with issues, just head over to Yoast (if you’re using WordPress) and fix them. On the other hand, if you manage to keep visitors engaged (reading your content and clicking through more pages of your site), you’ll send a signal to Google that your content is relevant. If you add a link from page A to another on your site, page B (aka an internal link), some of the authority from page A passes to page B. That’s why it’s a good idea to add links to other pages of your site whenever it makes sense. Here are great resources on fixing crawl errors: Broken links on your site send a bad signal to Google. DON’T do this—in general, try to fix the ones you can easily fix in a day or less, and then move on. This allows you to spend more of your time working on overall strategy, instead of weeding out broken links. Instead, think of search volumes as relative metrics instead of absolute. ProTip: the anchor text, or text you use to link, also matters, so try to include your keyword in there and avoid generic phrases like “click here” or “this post”. To find a local comic book shop, please browse The Master List of Comic Book & Trading Card Stores. To obtain a physical copy of this license, send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA. Fortunately, there are SEO auditing tools that can help with the process. But it’s urgent to do this if other websites are linking to those broken URLs.